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FASH 380: Fashion Branding

Fashion Industry Resources Overview

Industry Overview: What’s the current state of this brand’s industry?

  • IBISWorld
    • Description, analysis, competition, trends
  • Plunkett
    • Analysis and trends
  • Passport GMID
    • Competition, analysis, trends
  • Business Source Complete & ABI Inform
    • Industry news
      • Limit to last 1-2 years for currency
      • Publication type=Trade journals
      • Search with keywords e.g. women's clothing industry trends

Industry Research Resources

Industry Research Resources